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Ace Hardware’s application was a pleasant surprise. The retailer offers a scanning feature, but doesn’t include information on pricing and inventory. Inventory information is available, but only through a search function. If pricing and inventory information would be included in the product scanning feature – Ace shoppers would benefit significantly. The app also does a good job of providing product reviews and descriptions, return policies etc. Additionally, the application has a shopping list feature for a specific store, however, it is not connected to a map. Hardware and home improvement shopping is not easy, and Ace Hardware recognizes that utilizing a customer’s mobile phone is valuable – but by taking a look at the pain points along the journey of hardware shopping and defining features based on those points – they could potentially provide a much improved experience for its shoppers.