It’s no secret that the future of connected vehicles is set to dramatically change the way we work and play beginning as early as 2019. OEMs are already talking about the next generation of automobiles with the explosion of mobile technology, big data analytics and the shift to OTA updates.
Today, the connected vehicle is still seen as a business case within the OEMs and not 100%. Moving forward this will be expected to be 100% connected in order to support the use cases of the future.
You can begin by keeping these emerging trends in the back of your head for 2019:
- Electric Vehicles (EV)– Electric Vehicles, are not new, but the increased focus by car manufacturers and expected product releases will significantly increase for 2019. What exactly will this impact? In 2019 not only will the connected data and internet for EV’s begin to focus on the driver, but there will be an influx of resources supporting the EV ecosystem including, Charging Stations, Analytic Integration, Impact on the Grid, Connected Utilities, Smart Cities, etc.
- Autonomous Maturing to Reality– Autonomous vehicles have almost become reality. For many consumers they are still seen as a phenomenon that is part of the distant future. As a matter of fact, many OEMs today are actually behind the eight ball when it comes to aligning their connected vehicle and autonomous groups. These two groups primarily function as two separate teams, but in an effort to enable autonomous vehicles to achieve the end-goal and make autonomous a reality, the two groups will need to function in one connected space – as one hybrid connected team.
- Security– Security is one of those trends that will continue to stay relevant year after year. As technology shifts, security must follow. As the ecosystem expands, the number of threats and entry points to the customer expands. In essence, each interface becomes a threat point, and moving forward the architecture must detect these.
- Global Infrastructure– Believe it or not, OEMs connected solutions are regionally developed and moving from region to region requiring significant effort and money. These costs prohibit OEMs from entering strategic with a connected solution. Additionally the costs for supporting regional implementations, significantly reducing the economy of scale in their infrastructure investments. With Autonomous and EV ramping up, in 2019 and beyond, automotive IoT solutions must be global in their design, but allowing regional differences to still take place.
- Mobility of the Future– It’s been said before that the end of the sedan is coming. Many factors have driven this statement, included but not limited to consumer demands, residual costs that drive ease to finance/lease, generational needs/wants, and embracing new mobility solutions like rideshare, Uber, etc. This new reality has driven companies like Ford, Toyota, and GM to invest in new technology companies and/or create new organizations to meet the needs for the future of mobility. As a result this has fueled the rise in niche players like Tesla, Karma, Chanje, and Rivian. We can rest assured knowing the future of transportation is infact changing.
- Dealer of the Future–The relationship between the physical automotive dealers of today’s market and the OEMs is beginning to show a light at the end of the tunnel. Both parties are guilty of not sharing information that could ultimately enhance the driver experience to what consumers are expecting. In the past, these relationships did not significantly affect the consumer, but with the number of touch points and an increasingly digital consumer, this must be addressed. In 2019, there will begin to be a big push for real-time information sharing across the board, for the OEMs to the dealership and the customers, making the information contextually relevant to each specific viewer.
- Change Control– Think about the iPhone. When Apple launches a new iOS, those of you with an older version of the product know there is a chance some features won’t be compatible with your model causing system errors. This is due to the fact that while designing the new products, the older ones are often forgotten about or just not able to be supported. In the auto space with vehicles being more and more software driven, OTA updates have been implemented for non-safety software features. However, as vehicles become more connected and OTA updates become the norm, OEMs must be able to control those changes quickly and efficiently so they do not interfere with the vehicles functionality, similar to that of the iOS issues. No longer is model year critical, but what revision level you are driving will become more and more difficult.
Can your architecture support where the industry is headed?
Over the last year, we’ve noticed that people are still struggling with their overall architectural designs as it relates to the data silos. Specifically, how you do business around the globe and your ability to create a transformation layer and interoperability layer between what you have to where you want to be without ripping out and replacing.
The reality is that the future of automotive technology is better than humans. With the system set to become more connected in 2019, it’s critical that you fail fast, but also correct fast to remain relevant and competitive in the automotive space. We at DMI are in a unique position to help your team in achieving this. Not only are we working with the automotive industry to help alleviate these problems, but our team of specialist are well-versed in all areas of the technology realm due to our time working across multiple industries to solve common struggles across the board.
Brian Drury, Business Development Director
Jim Findlay, Vice President, Sales – Connected Solutions & Cloud Services