In our daily work we often use Three Letter Abbreviations (TLAs) and other short cuts to try and save us time and make our writing clearer. But they are not always outlined and authors often presume their readers will understand what they mean. If misused, over done or not properly explained, abbreviations will have the opposite to desired effect.
Below you will find some examples being used in the mobile sector and some alternative interpretations that might not apply to mobile.
AOB – Any Other Business or Any Other Bugs
API– Application Programming Interface or A Pleasing Interface
APP – Application or Average Purchase Price
AR – Augmented Reality or Aspect Ratio
CR – Change Request or Conversion Rate
CRM – Customer Relationship Management or Certified Records Management
CTR – Click-Through Rate or Choose The Right
DEV – Developer or Deviation
EOP – End Of Play or Empire Of Pokemon
MEAP – Mobile Enterprise Application Platform or Metaphysics Exploration And Protection
MW – Middleware or Microsoft Word
PO – Purchase Order or Peace Out
PPD – Pay Per Download or Personal and Professional Development
PSR – Project Status Report or Photic Sneeze Reflex
QA – Quality Assurance or Quite Annoying
SDK – Software Development Kit or Sillies Don’t Know
SOW – Scope of Work/Statement of Work or Save Our World
TBD – To Be Determined/Decided or Too Bad, Dude
UI – User Interface or yoU and I
WF – Wirefames or Weather and Forecasting
If you are unsure of what abbreviations stand for you can always look it up online ASAP!
If you want to make sure that your reader correctly interprets what you’re trying to say then always spell out the meaning behind your abbreviation the first time you use it, and make sure that it’s not commonly used for a different purpose elsewhere.